Where The Money Lies In The Entertainment Business

There are several different types of entertaining yourself. These categories of entertainment differ from one individual to the next, depending on personalities, ages and perspectives of life. The regions where one comes from, or lives I have an effect on this too. These are cultural or societal effects. You should however remember that whatever type of entertainment you engage in is a money making business for someone somewhere out there , and your engagement in this form of entertainment, serves as a profit for those in question. This article will therefore take a look at a few of the booming entertainment industries.

Box Office

This type of entertainment industry has been in existence for a very long time. It is probably the oldest entertainment business that will be discussed in this article. The box office simply means the ‘movie making businesses. How many movies do you know of? How many have you watched? It is possible that you were born into this world when people were already making movies. They may have been black and white at the time, depending on your age, but they were still movies.

The modern day trend and technology have contributed widely to some big changes in this industry. Movies nowadays, can take up to a hundred million dollars or even more in terms of production. Actors themselves are paid in millions when it comes to certain roles in a movie. The quality of the movies themselves has developed quite largely. Most movies are produced in a manner that enables the viewers to watch it in three dimensional, therefore making it more interesting to the viewers.

The money that is invested in making these movies is insane. What is more insane, however, is the money that these movies make in return. Some movies have been known to triple their initial investment in monetary terms. Once the release air date of a movie is announced, people begin to buy tickets and these tickets are sold out, and the investment price refunds itself within a week of the sale.

Reality TV

This form of entertainment is of a newer origin. It was probably established in the late nineties but embraced in the mid thousands. Reality TV shows also garners a lot of money for the producers and the ‘actors’ themselves. The basic theme of these shows is to show the day to day lives of the people that are featured in them. They often involve a lot of ‘drama’ that some viewers perceive to be preempted but still take their time to watch.

At first, only a few of these shows were in existence but since around the year 2010, more and more of these shows have emerged. Most of them, however, have a very short life spun and air for only one season or even half a season, depending on the viewership they garner.

Not many of them garner a lot of viewership as some are viewed as ‘trying too hard’ or ‘too fake’. Those who have been able to succeed in this industry have however been able to gain fame and also a lot of money. The money and fame that they get has enabled them to be brand ambassadors, and to start and establish their own businesses, therefore making their presence in the society known and felt.

Talk Shows

Talk shows are another form of the entertainment industry that has grown largely. While talk shows such as the ‘Oprah Winfrey Show’ have existed for long time, today’s shows differ from it, and other shows of that time, in many ways. While they are still informative, talk shows tend to be more entertaining than they used to be. And just like reality TV shows, there are many talk shows at your disposal.

These shows are more engaging than those of the past, and the presenters somehow compete with each other in a respectable manner. They involve several celebrity interviews too. These celebrities are more engaging to their fans during these shows than they are on normal occasions. Some of these shows even involve games that the host and the celebrity play, and interactive sessions where listeners get a chance to pose some questions to the celebrity. Some of the celebrities even do live performances of a song that they are debuting or a song that the public has requested for. All these aspects, and more, make talk shows very interesting and therefore makes the shows garner a lot of money through viewership alone.

People And Entertainment: The Variations Of Entertainment In The 21st Century

Work hard, play hard. This is just one of the logos that today’s youth use to describe the emerging need to entertain yourself or to be entertained. While good entertainment varies from one individual to another, it is generally accepted that “all work with no play makes Jack a dull boy”.

Whether you are a child, or a grown up, you need to find a way to entertain yourself after a long day at school, or at work. This article with therefore try to make known to you, the different types of entertainment that are available in this century.

Sports entertainment

This is the world of men. Not to say that women do not enjoy watching or participating in sports activities, but the higher percentage of human beings that love this type of entertainment are men. Football takes the crown when it comes to sports entertainment. A large number of people are willing to spend their time watching or participating on this sport as a means of entertainment. Some are even willing to spend their money in making bets to determine who might be the winner of a particular game. Football clubs and club owners also garner a lot of money in terms of selling tickets for matches.

Countries also have national football teams that compete against other countries to gain recognition and trophies. Many, if not all continents host intercontinental football competitions to determine which country has the best national team. Besides this, there are several other annual competitions that take place all around the word, depending on the country, and the club.

Federation International de Football Association, also known as FIFA is the managerial board that is responsible for all matters pertaining to football. They set up and schedule the dates and venues of all competitions, the biggest of which, is the World Cup. This takes place once in every four years and the countries which want to host the event, write an application to FIFA sighting their reasons for wanting to host the event and their capability in terms of hosting the event.

FIFA then chooses and announces the country whose application is approved. The World cup is an event that brings out all the best national football teams, to compete in one event, and to determine which country has the years’ football champions. It is a highly anticipated sports event and therefore serves the purpose of entertaining many people.

Arts and Cultural entertainment

This form of entertainment is unique to a very small percentage of human beings. It involves visiting art galleries to see new or famous art pieces, visiting museums to know the history of certain nations, and even to walk around specific region to learn their culture and their values. While this seems boring to many, the few that engage in it, know its value. Arts and culture also includes watching skits or listening to poems as a form of entertainment. This category of entertainment often challenges the mind into a deeper form of thinking in trying to analyze, and to relate to what the artist is trying to communicate.


Now this is probably the most commonly used form of entertainment. Music, as it is known, is sound that is pleasing to the ear. Most people tend to listen to music as it has a certain effect of calming their stressed minds. Most people, even in the ancient days, used music to keep them company as they did their work.

The ongoing development in terms of technology has played a wide role in making music the most popular form of entertainment. In almost all equipment’s that are sold to date, there is always a means for you to play music. Radios are available in cars, phones, lifts and many more equipment. This makes it possible for people to listen to music from any home to the workplace.

Unlike sports or arts and culture, whereby one has to go to a specific place, at a specific time, in order to watch or view what they want; music is available to the listener instantaneously. It only requires the push of a button. One does not need to have free time in order to listen to music; neither do they have to pay for it. If you own a phone, a car, a computer or even a laptop, then you probably have a built in radio and you can therefore listen to music at your own command.

What Every Parent Needs To Know When Considering An Entertainer For Their Child’s Event

Today, there are a variety of choices for children entertainment. With the internet being pervasive and all, the bar for children entertainment has been set very high nowadays. If you are to make an event for your child a memorable one, there are some basic tenets that you should stick to when you are vetting an entertainer.

A lot of things can go wrong when you have an entertainer at the event hence it is incumbent on you as the organizer to get everything right. Below are essential tips that you should pay attention to when you intend to host an event for your kids.

1. Must be checked

When you are about to let a complete stranger in your home, you must check them out. Ensure that you leave no stone unturned when you are looking to employ them, go to the CRB to check them out. If they are self-employed, you have to check to see if they have the right documentation with their local authority. In essence, you are looking for an individual with the utmost respect for the law.

2. Must have public liability insurance

The last thing you want to be is liable for anything wrong that goes wrong with the entertainer in your premises. Most people who hire entertainers with the main aim of cutting cost completely disregard this and end up paying dearly for this. Never take this requirement lightly especially if you have other people’s kids around.

3. Checking professional association affiliation

This is another vetting system that allows you to know more about the person that you will hire to entertain kids at your event. You should probe them further to find out if they are members of accredited professional associations. If they are, then you know that you are dealing with a professional who is committed to giving top quality service to their client.

4. Variety of acts

As was mentioned earlier, it take a lot wow children nowadays on account of the entertainment that they find on the internet. It is important that the person you hire to entertain children at their event have a variety of acts to their repertoire. Each act should be better than the next so as to create awe and excitement.

5. The games that their children play

This will be useful information for the entertainer to use so that they can find a way to connect with their audience in a more meaningful and deeper level.

6. Should contact the entertainer in person

Most people tend to be impersonal when they are dealing with the entertainer; they will opt to connect via email or phone. If you are to gauge how good the individual will be as an entertainer, then you should find time go and meet them in person and feel them out. You will probably have some sort of judgement on what the individual is like and if you like them, then hire them.

7. References

When you are contemplating hiring an entertainer, it is important that you ask them for references. They will help you gauge the type of person you are dealing with and give you a greater picture of what to expect in the way of a performance.

8. Check their websites

Today, it is standard practice that all businesses have websites. It is a way of getting their name out there to the masses and hence children entertainers are no exception. During your interaction with them you should ask them if they have websites where they have showcased their past performances and events that they have done. If they have a website, they could show you when they are available and whether it will match to your schedule.

9. Costs

After you have seen what the individual can do, then it is time that you talk more about cost. Most people are held in thrall by the entertainer they want to get and they think that they can meet the cost. It is only later when the costs are mentioned that they find out that the person they intended to hire wasn’t all that they hoped. Therefore, it is important that you talk about costs beforehand; tell them your budget and negotiate if the other person’s price is too high.

10. Paying a deposit and booking confirmation

Always seek to pay a deposit first rather than the full amount upfront to avoid getting conned. Also confirm the booking in advance to avoid inconveniences that might arise.

How To Host An Event That Will Keep Every One Intrigued

If you want to keep people in thrall at your event, you have to work really hard. When you are selecting entertainment for your event, you have to ensure that you pull out all the stops to make it happen. This article highlights what you need to do that you can make the event that you host a very memorable one.

1. Be spontaneous

Sometimes, it is hard to be spontaneous when you have to plan event meticulously but it is doable. All one has to do is let things flow while you are organizing. While everyone has their ideal view of what they would like an event to be like, most will be tempted to force the event to turn out a certain way. They will opt to micromanage every single step of the planning process all in the name of staving off disaster. They tire themselves in the entire process.

If you are to have some modicum of control and peace while you are organizing an event, you should learn how to delegate roles. After the roles have been delegated, all you have to do is just check up on them once in a while evaluating their progress and giving a helping hand when they are stuck.

2. Get organized and staying on task

The success of any event hinges on one being very organized through the event. You have to keep the big picture in mind and stay on task. There are a variety of areas where one has to work on so that event will be a success. A single individual can’t take care of these areas on their own, they must enlist the services of several people to accomplish the tasks.

3. Simplicity is vital

When you are organizing an event, it is easy for you to get carried away with lofty ideas. Every concept that you come up with will have a tendency to get overshadowed by another concept that seems so much better than the first one. At the end, you will not have an event if you keep giving into those perceived ‘grand’ ideas.

That is why simplicity is vital when you are looking to organize an event. Simplicity will ensure that you start moving on the event. Plus a simply organized event is better than a grand event that is just all over.

4. Give the guests some privacy

If you have a guest that is particular about their choice in participation, then you should organize for them an area where they can have their privacy. This will greatly impact their perception about the ambience of the event by feeding into their psyche that the host has their interest at heart.

5. Know the demographic

If you are to have choice entertainment for you guests, you must have an intimate knowledge of what their tastes and preferences are. The diversity that you will encounter in this step is quite overwhelming.

That is why you have to consider inviting entertainment that cuts across the board and appeals to all. If you have part of a crowd that like comedy and another likes music, then you can organize an act that appeals to all the people involved. In essence, the simplest way it ensure that you cater to the masses and ensure that the individuals are entertaining enough to even capture the attention of the minority.

6. Organize a small parting gift for your guest

If you want to get people talking after your event, organize some trinket for them. They will think of it as a ‘thank you’ trinket for gracing your event. You will find that more often than not, the guests will feel honoured and they will be more than willing to honour the next invitation to your soiree or ball if you have one.

It could be tricky to find money for that trinket but even the smallest gesture of thanks will be appreciated when it is packaged in a great way. To this end, you have to package the give in an exquisite way that gets them guessing about is inside.

When you stick to the aforementioned tips, you will have a memorable event. The next one that you will host will draw people to your event like moths to a flame. You will have to find a bigger venue because more people will want to come and see for themselves how great a host you are.

How To Find The Best Entertainers For Your Event

Finding entertainers is a very tricky bit. Most people engaged in this activity are tempted to get it over and done with as quickly as possible. They end up choosing a terrible act that has people looking down in disappointment.

If you want the event to linger in memory for a long time, you should go all out. If it is your first time to host an event, then expect a few hiccups here and there. This article will enable you to bypass and enable you to find good entertainment for your event.

1. Events require on to plan everything early and in advance. When you are cutting it too close for comfort, it is very easy for everything to go wrong. It is recommended that you plan for parties’ way in advance so that you can avoid last minute teething problems that might arise when the party comes. Also, planning early enables one to get their finances in order. Parties that are planned late have a financial constraint that comes about. This you will want to avoid as possible, lest you find yourself in a very precarious party situation.

2. A Demo is the best way of knowing what you are getting into- Some acts are simply too hard to handle.

3. Whet their appetites- Less is sometimes more when it comes to entertainment. Most people don’t want to sit through long boring shows. Keeping it short and sweet will keep your guests wanting more.

4. Fees and charges- It is important that you find out what other charges are included in the overall charges. When you are not clear about what is contained in the agreements, it is very easy to get embroiled in unnecessary arguments after the event is done

5. Know the set up requirements beforehand to prepare better- Some shows are very technical and take a long time to set up. Also you have to know that sound costs will be on you.

6. Ask for special requests if there any- Know beforehand whether there are some acts in the show that are customized. When you do this in advance, the performer has ample time to prepare. Some guests would appreciate the gesture.

7. Know the experience level- Many of us are too afraid to ask question. Don’t be. When it comes to events, you should make a point of finding as much as possible about the performer. Find out what size of crowds they have performed for prior to your event. Find out the number of years they have been around and how other people rate them.

8. Put together a realistic budget- When setting up a show, it is very easy to either go overboard with cost or underspend for the event. Both extremes will affect the quality of the show in one way or another. Much as you would like to have certain entertainers grace your event, some could be pricy for you. Before putting together a comprehensive show, you should know what you are willing to spend in order to avoid going to extremes.

9. Book with the entertainment- Entertainment agencies advertise that they are the easiest way to book an entertainer. However, the reality is that they have a lot of red tape and they are way too costly to hire. That is why it is recommended that you get a hold of the entertainer in person. If they suggest that you go to their agent, deal with the agent and not the agency to minimize the hassles.

10. Know your audience- When you are hosting an event, you have to be prepared to deal with a cosmopolitan crowd. They have different tastes and preference that can be problematic to cater to. That is why it is important that you have a list of guests first before you decide on the acts. A good show caters for everyone. Some people are into comedy, others are into magic and other tricky acts. Since, the majority of the people you will invite to the event you already know, it is very easy to come up with an itinerary of how you would like the shows to be. While you are organizing an event, you have to be clever with the arrangement. Every show should build up the anticipation and always save the best for last. It is the only way of keeping the event interesting and keep people talking about for a long time.

Understanding The Psychological Side Of Entertainment

Entertainment can be classified into general and public forms of entertainment. There are shows in which we are observers and participants. In those forms of entertainment where were observers, we are captivated by the deeds of others. In those that were are participants, we all have our part to play in order to ensure the success of the show in general. However, these roles are not exclusive because there are forms of entertainment in which we are both observer and participant.

General forms of entertainment are less interactive; a contradiction is more or less when you think about it. When you go to the cinema to watch a movie, we are physically cut off from the movie stars in the movie. The contradiction comes about in live shows like a comedy act where the comedian can call for our participation of the various jokes. In essence, not all forms entertainment are interactive or closed off. They often blend with each other.

Entertainment is a gateway to fantasy; an entry to an alternate reality. Media scholars call this mediated reality in which time passes rather quickly. In a film, you can move years into the past or future in a matter of minutes. This can only happen in fantasy but not in reality. Films take us to places and have concepts that are completely alien and virtually impossible. A film like Ridely Scott’s ‘Alien’ Trilogy puts us in a situation where we see a female hero battling extra-terrestrial monsters on a space ship. Normally, such a scenario is impossible in real life but in movies we get to battle those life forms with her and get to see her win.

Other people look for entertainment for relax. Everyone has different tastes and preferences when it comes to music; they have a genre that they are in love with. There is always that tune that they are in love with. It is a way to calm their nerves. Music therapy is used by some doctors to cure certain aliments, but the jury is still out on that.

For the most part entertainment used for catharsis. Within us there are very powerful emotions that find a release in entertainment. Genres like opera are felt and not listened to. The opera is a great release for powerful emotions. There have been cases where people who listen to operas experience so much emotion that they end up breaking out. However, this release of information is can go to very dangerous extremes and manifest themselves in deviant behaviour.

Entertainment does is that ensures that people are emotionally involved in the act. Writers employ various devices of style to get emotionally invested in a show. For instance, series, employ cliff hangers at series finale to get us to look forward to the next season.

Even with this emotional investment, it is easy to get carried away with it and forget all responsibility. It is important that you exercise restraint when watching movies or playing games in order to avoid a phenomenon called video-game transference (VGT). This extreme behaviour may compel people to act out what they see on TV in real life. In order to avoid this, watch everything in moderation.

When people seek out entertainment, they do so with the aim of living vicariously through them. Below are the effects of entertainment on the individual in a nutshell.

1. Identification – Shows have a way of making people identify with the characters. They seem to go through similar struggles that we go through. In some way, when they find a solution, we seem to do so as well.

2. Fantasy – For most people entertainment is a form of escape into an alternate reality. Not everyone can fly around like Superman or live dangerously and be wealthy like Batman, but we can live vicariously through them.

3. Projection – Ever had a bad a day and you felt as though you couldn’t talk to anyone about it? Or a nasty break up that you just wanted to forget about? We all have a tune that we turn to when we feel down and want turn that frown upside down.

4. Regression – Through entertainment, we get to live our past emotions.

5. Sublimation – Entertainment is also a form of sublimation of our impulsive desires and this especially true when we participate in entertainment as in the interpretation of art.

6. Displacement – In non-participative and passive entertainment forms, individual escape reality by displacing from their emotions. Think of it as a vicarious experience that enables one to live out an alternate reality that isn’t possible through in reality.

7 undeniable benefits of playing and listening to music

country-musicThe saying that “music soothes the savage beast” still holds true today. Whether you like it or not, music has a way of assailing us; it has a way of making us connect to the very depth of what we feel. You can listen to a tune in a very different language you are unfamiliar with but still have a gist of the subject matter. It is that powerful. Apart from being a universal language which we can understand, music comes with a lot of benefits not only to those listening to it but also to those who play it. Below are some of the benefits that come from playing and listening to music.

  1. Great for subliminal learning

Did you know that by simply learning to play a new instrument, you can change the way you learn and retain information? Studies have shown time and again that exposure to classical musical music in children impacts directly on the way they learn usually making it easy for them to recall information. However, there has not be that much attention paid to those studies that show how learning to play an instrument or simply playing an instrument is  enough to spark a change in learning new skills as well. Children who play musical instruments tend to excel in acquiring new skills because of the creating new muscle memory. As such, it is recommended for children learning

  1. Want learn a new language quickly? Try Language Development

Music is touted as one of the quickest way to acquire new vocabulary and learn how words are put together. If you are trying to master a new tune, all your attention will be put squarely on how the words are put together and it will in turn get incorporated into your repertoire. Educationists have attested that the use of music in kindergarten helps kids learn their alphabets and new words faster.

Hence, if you are looking to learn a new language, try listening to some tunes in the target language you want to master. Use them hand in hand with the training material and you will find learning that language a breeze.

  1. Increased IQ

According to a 2004 study by Glenn Schellenberg published in the Psychological Science highlighted the direct correlation to exposure to music to an increase in IQ. In the study, some six-year-olds were given piano lessons and voice coaching lessons over a period of nine months and other were exposed only to drama lessons and others were not exposed to music. IQ scores of the children who were exposed to music lessons were higher than those of children who were exposed only to drama and no lessons.

If you are looking to spark your child’s IQ, then better engage their musical-creative side for enhanced results.

  1. You engage your mental faculties

Ever wondered what makes geniuses stand out is that they engage both lobes of the brain. The logical and creative side work in tandem for a formidable combination. Are you stuck on a task and don’t know how to get out that creative rut? Try listening to a track or two. If you play an instrument, the work you are doing and play the instrument. You will find that more often than not, you will get past that creative block and you will attack that task with renewed energy.

The other side of engaging your mental faculties fully is that you are able to distinguish between different stimuli. Students of music who have been exposed to music for a long time, they can make distinctions between different sounds rather easily. It is as though the differences in the things stand out very clearly. Think of setting your radar to pick out differences that are as apparent as possible.

  1. Improved spatial-temporal skills

What does spatial-temporal mean exactly? Think of it as having the ability to visualize concepts and animate them in a clear and distinct way. Just a music has a way of bringing everything to life, listening to it or making it in essence brings concepts from other areas to life. When you want to create a situation where all your creative powers are brought to the fore, music is a great way to do it.

When you want to change your life, then put on a great tune and keep listening to it for a long time. When some of the aforementioned benefits strike, you will see your life changing for the better.